California Privacy Policy

This Privacy Policy for California Residents (“California Privacy Policy”) supplements the information contained in ButcherBox OpCo, LLC’s primary privacy https://www.butcherbox.com/privacy-policy/. ButcherBox OpCo, LLC (“ButcherBox,” “we,” “us,” or “our”) has adopted this California Privacy Policy in accordance with the notice requirements under the California Consumer Privacy Act of 2018, as amended (“CCPA”), and any terms defined in the CCPA have the same meaning when used in this California Privacy Policy.

This California Privacy Policy applies only to information collected through: the following websites we own: www.butcherbox.com and information collected through other channels, such as over the phone.

Definitions Specific to this Policy

The CCPA includes definitions for terms specific to this California Privacy Policy that do not apply to ButcherBox’s privacy policy, including the following terms:

Personal Information” means information that identifies, relates to, describes, is reasonably capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular consumer or household. Personal Information does not include publicly available information obtained from government records; deidentified or aggregated consumer information that can not be reconstructed to identify you; any information covered under the Gramm-Leach-Bliley Act or the California Financial InformationPrivacy Act, activities covered by the Fair Credit Reporting Act, or protected health information as defined under the Health Insurance Portability and Accountability Act.

Sale” or “sell” means selling, renting, releasing, disclosing, disseminating, making available, transferring, or otherwise communicating orally, in writing, or by electronic or other means, a consumer’s Personal Information by the business to another business or a third party for monetary or other valuable consideration.

Service Provider” means a sole proprietorship, partnership, limited liability company, corporation, association, or other legal entity that is organized or operated for the profit or financial benefit of its shareholders or other owners, that processes information on behalf of a business and to which the business discloses a consumer’s Personal Information for a business purpose pursuant to a written contract.

Third Party” means a person or entity who is not a business that collects Personal Information from consumers, as defined in theCCPA, and to whom the business discloses a consumer’s Personal Information for a business purpose pursuant to a written contract.

The Personal Information We Collect and Disclose

The chart below shows the categories of Personal Information we collect or may collect; examples of the type of Personal Information in each category; all types of sources from which each category ofPersonal Information is collected; the business purpose(s) for which that category of Personal Information is collected; and all types of third parties with whom that category of Personal Information is shared. As this chart shows, we disclose certain Personal Information to third parties for a business purpose. We also sell certain Personal Information to third parties. We do not sell the Personal Information of minors under 16 years old without affirmative authorization. This information covers the past 12months.

Category of Personal Information Examples: Types of Sources from which this Category of Personal Information is Collected Business Purpose(s) for Collecting, Disclosing, andSelling Types of Third Parties with Whom this Category of Personal Information Is Sold and/or Disclosed
Unique Identifiers Name, address, telephone email, account name, online identifier, IP address The consumer directly; Marketing agencies (cookies, pixels, IP, etc.); Shipping partners; andFulfillment partners Customer support; Credit card processing; Digital Marketing; Social media advertising; Shipping/ order fulfillment; and Order processing Sold: Data analytics tools; Digital Marketing; and Social media companies and users.
Disclosure: Carriers and shipping partners;Ticketing Platforms; Email service providers;Customer service providers; and Payment providers.
Financial Information Credit card number, debit card number, or any other financial information Directly from customers; Partners of the business; and Credit reporting agencies. Complete payment transactions (with customers or partners); and Process returns. Disclosure: Payment processors; Shipment and fulfillment providers; and Customer service providers.
Protected class data Characteristics of protected classifications underCalifornia or federal law, including: race, ancestry, national origin, age (40 years or older),marital status, sex, sexual orientation, medical condition, disability, genetics, and veteran or military status Directly from Customers; Credit report agencies; andSocial media companies. Customer service; and To provide relevant digital marketing. Disclosure: Marketing partners; and Customer service providers.
Purchase history Commercial information, including records of personal property, products or services purchased, obtained, or considered, or other purchasing or consuming histories or tendencies Directly from Customers; Credit reporting agencies; and Digital marketing. Customer service; Experience management; and Digital marketing. Sold: Analytics companies; Digital marketing; and Social media companies
Disclosure: Payment processors; Shipping and fulfillment providers; and Customer service providers.
Biometric data Voice recordings From Customer; and Our call center providers. To record customer service calls. Disclosure: Customer service providers.
Internet activity Internet or other electronic network activity information, including, but not limited to, browsing history, search history, and information regarding a consumer’s interaction with an Internet Web site, application, or advertisement Directly from customers; Social media companies and users; and Digital Marketing and analytics tools. Customer support/experience; and Digital marketing and advertising. Sold: Data analytics tools; Digital marketing; and Social media companies and users.
Disclosure: Email providers
Inferences Inferences drawn from any of the information identified in this subdivision to create a profile about a consumer reflecting the consumer’s preferences, characteristics, psychological trends, predispositions, behavior, attitudes, intelligence, abilities, and aptitudes The consumer directly; Digital marketing companies;Social media companies; Shipping partners;Fulfillment partners; and Credit reporting agencies. Digital marketing companies; Marketing email providers; and Customer support/experience Sold: Data analytics tools; Digital marketing; and Social media companies and users.
Disclosure: Email providers.

We will not collect a category of Personal Information not listed above, or use any Personal Information collected in any of the above categories for a business purpose not listed above, without first providing you with notice.

You have the right to request certain information regarding thePersonal Information we have collected about you in the preceding 12months. You may make such a request up to twice in a 12-month span.Please note that there are circumstances in which we may not be able to comply with your request pursuant to the CCPA, including when we cannot verify your request and/or when there is a conflict with our own obligations to comply with other legal or regulatory requirements.

Verification Process

In order to protect your information, we will confirm a requestor’s identity before responding to any request. We will ask a few questions in order to confirm your identity. To complete the verification process you must correctly answer one or more questions to confirm identity. If you do not receive a follow up email please contact us at consumerinformation@butcherbox.com or 855-744-6309. Otherwise, we will acknowledge your request and contact you later with our full response.

We will only send CCPA verification questions from privacy@butcherbox.com. Before sending a verification response, please double-check the email address. If you receive an email that appears to be from Us but is not from our CCPA verification email address listed above, do not respond.

Any information we gather through this process will only be used for consumer verification, security procedures, or fraud-prevention. We will delete any verification information as soon as practical after processing your request, unless required by law.

Non-Discrimination; Financial Incentives

We will not discriminate against you if you exercise any of the rights provided by the CCPA set forth in this California Privacy Policy. Please note that a legitimate denial of a request for information, deletion, or to opt-out is not discriminatory, nor is charging a fee for excessive or repetitive consumer requests as permitted by the CCPA.

We offer a member benefits program (“Member Benefits Program”) as a financial incentive to consumers who allow us to retain and share their Personal Information. These incentives generally include complimentary or discounted products, and other special offers. For more information on our Member Benefits Program log in to your account. Additionally, in exercising your rights under this California Privacy Policy, if you choose to delete your data or opt out of its sale, such an election will effectively prevent access to your Member Benefits Program and/or your participation in our MemberBenefits Program. Therefore, we unfortunately must treat such an election as a withdrawal from our Member Benefits Program, and your account for the Member Benefits Program will be terminated.

We estimate the average value of a Member Benefits Program is $75 per year (which may be higher or lower depending on when you join).We arrived at such value by estimating the approximate retail value of complimentary or discounted products provided through our MemberBenefits Program.

Deletion of Your Personal Information

You have the right to request that we delete certain Personal Information that we have collected. Please note that there are circumstances in which we may not be able to comply with your request pursuant to the CCPA, including when we cannot verify your request and/or when there is a conflict with our own obligations to comply with other legal or regulatory requirements. We will notify you following submission of your request if this is the case.

Authorized Agents

You may designate an authorized agent to exercise your rights under the CCPA on your behalf.

Pursuant to the CCPA:

Personal Information of Minors

Our websites and mobile applications are not intended for children or minors under the age of sixteen (16) years. Accordingly, we do not knowingly store information from minors under the age of sixteen years. If you believe that a child has submitted Personal Information to Us, please contact us at consumerinformation@butcherbox.com or 855-744-6309.

Right to Opt-Out

You have the right to request that we do not sell Personal Information that we have collected. If you exercise that right,please note that pursuant to the CCPA we may have to subsequently inform you that you need to opt-in if the sale of your Personal Information is required to complete a transaction you have initiated. If opting-in is required, we will provide you with the necessary instructions.

If you opt-out of the sale of your Personal Information, we will wait at least 12 months before asking you if we may sell yourPersonal Information.

You have the right to opt-in to the sale of your Personal Information after you have opted out. If you would like to opt-in to the sale of your Personal Information, contact us at consumerinformation@butcherbox.com or 855-744-6309. Opting-in is a two-step process in which you will first clearly request to opt-in, and then separately confirm that choice.

Additional Information

If you would like additional information regarding our California Privacy Policy, please contact us at consumerinformation@butcherbox.com or 855-744-6309.

Additional California Privacy Rights

California Civil Code Section § 1798.83 permits users of our website that are California residents to request certain information regarding our disclosure of Personal Information to other parties for their direct marketing purposes. To make such a request, please send an email to consumerinformation@butcherbox.com with the subject “Shine the Light Request.”

You may view our main privacy policy here or contact us at consumerinformation@butcherbox.com or 855-744-6309 with any questions.

Changes to Our California Privacy Policy

ButcherBox reserves the right to amend this California Privacy Policy at our discretion and at any time. When we make changes to this California Privacy Policy, we will post an updated notice on our website with the effective date.

Click here to go back to start of California Privacy Policy.